Creativity

Carat Fusion: Make a Cookie

wo time-honored holiday traditions—helping those in need, and stuffing our faces with fattening food—comprise the main ingredients of this online fundraiser from Carat Fusion. Visitors to a special holiday page on the interactive

Published on Dec 20, 2006

Editor's Pick

wo time-honored holiday traditions—helping those in need, and stuffing our faces with fattening food—comprise the main ingredients of this online fundraiser from Carat Fusion. Visitors to a special holiday page on the interactive agency's website are invited to bake and decorate a virtual gingerbread cookie, using such classic adornments as candy canes, gumdrop buttons and your own uploaded face. For every cookie created through December 22, Carat Fusion will donate a dollar to the international Save the Children charity.

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About

Credits

Date
Dec 20, 2006
Creative Director:
Mike Yapp
Associate Creative Director:
Huan Nghiem
Associate Director of Technology:
Joshua Hart
Copywriter:
Dan Tamura
Developer:
Robbie Abaya
Agency:
Carat Fusion
Client:
Carat Fusion

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