Carlsberg: The Drinking Equation

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Description
With NewYear in mind Carlsberg decided to warn party goers: If you are planning to drink, take the car out of the equation. Don't drink & Drive
Credits
Date
Dec 30, 2014
Agency:
BBR Saatchi & Saatchi Tel Aviv
CEO:
Yossi Lubaton
Client:
Carlsberg
Chief Creative Officer:
Nadav Pressman
Creative Director:
Eran Nir
Copywriter:
Tal Hirschberg
Art Director:
Niv Herzberg
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