Creativity

Carnival Cruise Lines: Yawn Bomb

Share your boring links.

Published on Jun 28, 2012

Editor's Pick

Carnival Cruises' new social site, created by Arnold Worldwide, lets users share links that they find just plain boring. At Yawn Bomb, you enter the name of a URL that's 'boring', and it creates a link that you can share to 'yawn bomb' your friends. They will open the link, which overlays the content of the site with a video of someone yawning. A message then pops up telling them to stop being boring and to start Yawn Bombing.

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About

Credits

Date
Jun 28, 2012
Agency:
Arnold Worldwide
Client:
Carnival Cruise Lines

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