Creativity

Cars.com: Super Bowl Teaser

Focus group drama.

Published on Jan 31, 2013

Editor's Pick

This online teaser for Cars.com's Super Bowl spot through mcgarrybowen Chicago will appeal to anyone who's ever been in or run a focus group. It also gives a hint of the campaign's new theme: avoid the drama when buying a car.

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About

Credits

Date
Jan 31, 2013
Agency:
mcgarrrybowen Chicago
Client:
Cars.com

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