CaT 2009: Storytelling Throwdown

Is technology changing brand storytelling?

Mike Hoefflinger, director of monetization product marketing, Facebook, Ben Palmer, co-founder, CEO, The Barbarian Group, Allesandra Lariu, SVP, digital group creative director, McCann Erickson, John Mayo-Smith, EVP, chief technology officer, R/GA, Kevin Slavin, managing director and co-founder, Area/Code and Creativity editor Teressa Iezzi gather to hash out how we will forge digital lore.

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Full Credits

Client:
CaT: Creativity and Technology

Date

Aug 20, 2009

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