Creativity

Century 21, Snuggie and DISH Designate Jan. 1 'National Stay At Home Day'

Mullen Says Join the Movement, But Don't Move an Inch

Published on Dec 30, 2013

Editor's Pick

We're not sure if we needed a brand, much less three of them, to tell us this, but you shouldn't plan on doing anything on New Year's Day. That's because Century 21, the real-estate firm that brought you "drone delivery pads" is teaming with purveyors of other home comforts -- DISH and Snuggie -- to designate Jan. 1 "National Stay at Home Day." Because you've had it up to her with crowds and parties. The campaign features this video, as well as social media posts by all three brands.

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About

Credits

Date
Dec 30, 2013
Agency:
Mullen
Client:
Century 21

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