Creativity

Citroen: The Face

Road trip with a difference

Published on Jan 19, 2011

Editor's Pick

A spot for the CitroŽn C3 integrates the driver with the landscape around him. Cities, countryside and outer space surround him, transforming his face as he sings along to a remix of 'Hit the Road, Jack'. He even morphs into an astronaut and an owl.

Directed by Peter Sluszka, the film promotes a 'panoramic' windshield that's claimed to give the driver increased visibility.

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About

Credits

Date
Jan 19, 2011
Client:
Citroen
Worldwide Creative Director:
Gilbert Scher
Creative Director:
Luca Cinquepalmi
Creative Director:
Marco Venturelli
Production Company:
Hornet Workshop
Head of TV:
Christopher Thiery
Director:
Peter Sluszka
Executive Producer:
Michael Feder
Producer:
Greg Bedard
Producer:
Joel Kretschman
Director of Photography:
Zak Mulligan
Animator:
Chris Gilligan
Animator:
Matt Somma
Animator:
Kevin Coyle
Production Designer:
Anthony Henderson
Production Designer:
Elise Ferguson
Lead Compositor:
Arthur Hur
Compositor:
Andrew MacFarlane
Compositor:
John Harrison
Compositor:
Peter Fink
Compositor:
Rosie Garschina
Editor:
Anita Chao

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