Coca-Cola: Happiness is in the Air

True love.

Published on

Editor's Pick

Coke gets romantic with this adorable commercial featuring "true love," a.k.a cans of the soda, falling from the sky, delivered by red balloons. The ad will debut Valentine's Day, and was created by a 23-year-old director named Hugh Mitton, who won the grand prize during last year's MOFILM contest at the Cannes Festival.

Mitton had responded to a brief from Coke that challenged filmmakers to make "moments of happiness" that could be connected with a holiday or special event. The ad was filmed in Wellington, New Zealand.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Feb 14, 2013
Client:
Coca-Cola
Director:
Hugh Mitton
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age