Coca-Cola: Happiness Table

Smiles are served in Italy.

Published on

Editor's Pick

Just once, just once we'd like for happiness to strike in our cubicle. It decided to hit Italy instead, for the latest feel good stunt from Coca-Cola, out of Naked Copenhagen. This film directed by Acne's Tobias Granstrom shows one of Coke's now famous delivery trucks making its way to a small Italian plaza, where it deposits a table covered in a red-and-white checked cloth. One by one, dishes cooked on site by celeb chef Simone Rugiati roll out to feed the joyous townspeople and passersby. Viewers are then invited to visit the Facebook app, through which they can send their own dinner invitations to friends.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Sep 12, 2012
Agency:
Naked Communications Copenhagen
Client:
Coca-Cola
Director:
Tobias Granström
Production Company:
Acne Production
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age