In Mad Men's Fictional World, Don Draper May Have Created This Coke Classic

AMC Ends Series With Iconic Ad

Published on

Editor's Pick

AMC's Mad Men story ended right here, with Coca-Cola's classic "Hilltop" ad that debuted on January 18, 1971. (Spoiler alert) In the final scene of the show's final episode last night, we see Don soaking in the sun's rays while he does yoga on a hillside at an Esalen retreat center, his instructor saying, ""A new day. New ideas. A new you." The show then cuts to the classic Coke ad, suggesting that perhaps Don, after finding himself, returned to his ad career and helped conceive the iconic spot.

Of course, the real story was that McCann Creative Director Bill Backer thought up the ad after observing angry travelers at an airport bonding over bottles of Coke after a frustrating, unexpected detour.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Feb 03, 1992
Client:
Coca-Cola
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age