Creativity

Coca-Cola: The Coke Zero Game

Using noir atmosphere, dusted rock licks, a trio of fetching gals and a series of death-defying car stunts, Swedish firm North Kingdom's advergame for Coke Zero, which is tied into the brand's sponsorship of the UEFA Euro 200

Published on Mar 07, 2008

Editor's Pick

Using noir atmosphere, dusted rock licks, a trio of fetching gals and a series of death-defying car stunts, Swedish firm North Kingdom's advergame for Coke Zero, which is tied into the brand's sponsorship of the UEFA Euro 2008 soccer championships in Austria and Switzerland this summer, puts visitors in the driver's seat and turns them into a daredevil.

Playing the role of the protagonist Tim, who is without tickets to the tourney and was recently dumped, players must conquer four different auto stunts to win a trip to the Coke Zero lounge and enjoy the games along with the company of the Coke Zero vixens.

Read more in Behind the Work.

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About

Credits

Date
Mar 07, 2008
Client:
Coca-Cola
Agency:
North Kingdom
Creative Director:
David Eriksson
Lead Art Director:
Robert LindstrÃ'¶m
Project Manager:
Jessica Nordlund
Production Manager:
Elisabet Halming
Lead Flash Developer:
Klas Kroon
Flash Developer:
Hans Eklund
Flash Developer:
Philip Clevberger
Flash Developer:
Erik Eklund
Flash Designer:
Mikael Forsgren
Flash Designer:
Kenny LindstrÃ'¶m
3D Designer:
Daniel WallstrÃ'¶m
3D Designer:
Mathias Lindgren
3D Designer:
Lucian Trofin
Production Company:
Dreamfield
Director:
Ted Kjellson
Director of Photography:
David Grehn

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