Creativity

Coexistence Without Violence: If You Drink, Don't Drive

Murder is murder.

Published on Apr 30, 2012

Editor's Pick

Scary, gruesome work from Anonimo and Boxer Films' Rodrigo Garcia Saiz sees kids piling into a car after a night out, only to have the driver shoot them, point-blank. After all -- it doesn't matter how you killed your friends, says this commercial from Coexistence Without Violence, a youth-centered movement that promotes safe driving and responsible drinking. While the violent nature of the commercial seems strangely at odds with the organization's name, it's a pretty good way to get the message across.

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About

Credits

Date
Apr 30, 2012
Agency:
Anónimo
Client:
Coexistence Without Violence
Director:
Rodrigo Garcia Saiz

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