Coke Zero: Magnificent Monday

We shouldn't have to work today....

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If you're suffering from a commercials hangover today, you're not alone. Apparently, some 7 million people already call in sick the day after the Super Bowl and 4.4 million arrive late. So, Coke Zero and Crispin, Porter + Bogusky are on a mission - to make the Monday after Super Bowl a national holiday. As well as introducing its' Magnificent Monday' cause in this video, Coke Zero is inviting supporters to submit ideas for how we can make this happen on its website (or via Twitter, using hashtag #magmonday).

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About

Credits
Date
Feb 06, 2012
Agency:
Crispin Porter + Bogusky
Client:
Coke Zero
Worldwide Chief Creative Officer:
Rob Reilly
Executive Creative Director:
Dave Schiff
Executive Creative Director:
Alex Burnard
Creative Director:
Matt Fischvogt
Creative Director:
Tom Hauser
Creative Director:
Alvaro Ramos
Sr. Art Director:
Bart Batchelor
Sr. Copywriter:
Sean Smith
Producer:
Ben Majoy
Post Production Producer:
Abigail Seymour
Editorial Company:
Wyatt
Editor:
Vance Gerard
Audio/Mix:
Eddie Alonso
Sound Design Company:
Plus Productions
Sound Designer:
Eddie Alonso
Animation Company:
Wyatt
Animation Designer:
Ryan Mast
Visual Effects Company:
Wyatt
Visual Effects Editor:
Ryan Mast
Management Supervisor:
Christopher Schneider
Content Supervisor:
Kelly Olech
Content Manager:
Kerstin Ulf
Assistant Content Manager:
Kerstin Kohle
Assistant Content Manager:
Stephen Stewart

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