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Colle+McVoy: Snowdin

Colle+McVoy's holiday entry "Snowdin" is a virtual snow-capped mountain retreat where visitors can use 3D glasses (which the agency mailed to its contacts along with a card) to play Flash games and download icons through five different area

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Colle+McVoy's holiday entry "Snowdin" is a virtual snow-capped mountain retreat where visitors can use 3D glasses (which the agency mailed to its contacts along with a card) to play Flash games and download icons through five different areas.

To create the 3D effect of Snowdin, the agency first built an 8™ by 12™ physical model of the mountain. It was then photographed using special techniques that allowed the colors to be separated in Flash, which ultimately created the end result.
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About

Credits
Date
Dec 16, 2008
Client:
Colle+McVoy
Agency:
Colle+McVoy
Creative Director:
Ed Bennett
Associate Creative Director:
Tony Lintner
Designer:
Barrett Haroldson
Designer:
Zara Gonzalez
Designer:
Allison Beattie
Designer:
Andrew Wetzel
Designer:
Lindsey Aho
Designer:
Alix Johns
Copywriter:
Brian Ritchie
Tech Lead:
Jason Striegel
Developer:
Andrew Charon
Developer:
Kyle Phillips
Developer:
Alix Johns
Producer:
Amanda Bastian
Producer:
Ashley Vaness
Digital Strategist:
Adam Kmiec
Sound Designer:
Grant Eull
Sound Designer:
Braden Stadlman
Photographer:
Chris Peters
Video Production:
Amber Navarrete
Print Producer:
Brad Smith
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