Creativity

ComEd: MetamorFridges - One-Room Motor Home

Cool art.

Published on Jul 20, 2012

Editor's Pick

To promote ComEd's "Fridge and Freezer Recycle Rewards" program, Leo Burnett turned used refrigerators into usable works of art, that will be on display on Michigan Avenue in Chicago through August 19. The fridges were turned into some pretty amazing useful objects: A photo booth, cell phone charging station and even a one-room motor home. It's a roundabout way to get consumers to think about the costs of having a second working fridge, but it makes for some pretty great imagery.

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About

Credits

Date
Jul 20, 2012
Agency:
Leo Burnett Chicago
Client:
ComEd

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