Hear Harrison Ford, Julia Roberts and More Put Voices to Nature

Films for Conservation International Debut at SXSW Eco This Week

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Celebrities including Harrison Ford, Julia Roberts, Robert Redford and Kevin Spacey narrate a series of nature-themed films for environmental organization Conservation International, launching at SXSW Eco in Austin, Texas this week. In the films, the actors speak as the voices of nature itself, expressing misgivings about how human beings are treating the earth. In the version above, Ford -- who also serves as vice chairman of Conservation International and is credited as copywriter on the campaign -- is the voice of the ocean, reminding us that "Every living thing on this planet needs me."

The films were made by TBWA/Media Arts Lab with the creative spearheaded by chairman Lee Clow. The campaign will invite viewers to join the discussion by using the hashtag #NatureIsSpeaking. HP has pledged to give $1 to Conservation International, up to $1 million, for every use of #NatureIsSpeaking on Twitter, Facebook, Instagram, Google+, Vine, LinkedIn, YouTube and Tumblr.

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About

Credits
Date
Oct 06, 2014
Agency:
TBWA/Media Arts Lab
Chairman:
Lee Clow
Client:
Conservation International
ECD:
Eric Grunbaum
GCD:
Scott Trattner
CSO:
Elena Hale
Director of Content:
Jennifer Golub
Senior Copywriter:
Tim Geoghegan
Copywriter:
Harrison Ford
Associate Creative Director:
Holly Hessler
Associate Creative Director:
Helena Skonieczny
Copywriter:
Tor Lemhag
Copywriter:
Lonnie Elliott
Art Director:
Laura Niubo
Art Director:
Hillary Coe
Art Director:
Ren Toner
Junior Designer:
Sangli Li
Junior Designer:
Maia Swift
Designers:
MAL Design
Producer:
Betsy Schoenfeld
Producer:
Mai Huynh
Producer:
Jacquelyn Frisco-Habsburg
Group Planning Director:
Aileen Russell
Planning Director:
Emily Bronkesh-Buchbinder
Social Beta Planner:
Garrett Black
Business Affairs:
Kathy Brooks
Media:
OMD
Production Company:
Radical Media
Chairman & Chief Executive Officer:
Jon Kamen
Executive Producer:
Donna Portaro
Editorial Company:
Outpost Digital
Producer:
Gina Grosso
Editor:
Jesse Overman
Editor:
Dan Bootzin
Assistant Editor:
Rob Taylor
Assistant Editor:
Gabriel Cullen
Color Correct:
Nicholas Caramonta
Online:
Gabriel Cullen
Music/Sound Design:
Beacon Street Studios
Executive Producer:
Leslie DiLullo
Composer:
Andrew Feltenstein
Composer:
John Nau
Mix Producer:
Kate Vadnais
Mixer:
Mike Franklin
Mix Assistant:
Dewey Thomas

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