Creativity

Continente: Portugal Beats Denmark

Portugal wins!

Published on Jun 18, 2012

Editor's Pick

After Born Lisbon injected confidence into Portuguese fans by creating special ads to run in the homelands of its big opponents (Germany, Netherlands,) it made its way to Denmark. it features a 'Forcado' (a challenger from a bullfight) facing off against a Danish Viking.

Looks like the campaign might have had its intended effect: Underdog Portugal beat the Netherlands just last night.

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About

Credits

Date
Jun 18, 2012
Agency:
Born Lisbon
Client:
Continente

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