Corbis: Apples are Golden

Stock giant Corbis has an appropriately huge "Apple-A-Day" giveaway contest underway in the U.S., U.K., France, Germany, Japan and Hong Kong. Each weekday in April, Corbis is giving away one Apple G5 computer system. To be eligible to win,

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Stock giant Corbis has an appropriately huge "Apple-A-Day" giveaway contest underway in the U.S., U.K., France, Germany, Japan and Hong Kong. Each weekday in April, Corbis is giving away one Apple G5 computer system. To be eligible to win, participants simply register on the Corbis site, www.corbis.com; visiting the site each day before noon will enter them in that day's giveaway. Diabolical or what? "Creative professionals spend most of their image-licensing dollars at their first stop, and more and more of them are starting at Corbis every day," says Joe Barrett, VP-global marketing. Hence this fiendish reward plan, which is backed by a hefty Bondo & Remer, Seattle, campaign of print, e-mail and sidewalk art
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About

Credits
Date
Apr 08, 2004
Client:
Corbis
Creative Director:
Dave Remer
Art Director:
Keith Campbell
Copywriter:
Chris Harwood
Designer:
Kelly Yi
Agency:
Bondo & Remer
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