Creativity

Corona: Beach Getaway Games

Fun and games with the Corona griffin.

Published on May 31, 2011

Editor's Pick

As a summer promotion, Corona has launched Beach Getaway Games, an online game played on Facebook, which features the 'griffin' from its logo on a quest to find a Corona bottle. Whoever finds the bottle wins a five day trip to a beach resort in Cancun, Mexico.

Players can navigate through three games with three levels: Fly into the Fortress, Capture the Corona Beach Bottle and Swim to Safety. The promotion is supported by online, mobile and out of home elements.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
May 31, 2011
Agency:
Pereira & O'Dell
Chief Creative Officer:
PJ Pereira
Client:
Corona
Creative Director:
Jonathan Woytek
Creative Director:
Shu Lai
Production:
Erin Dahlbeck
Art Direction:
David Kelly
Copywriter:
Marc Einhorn
Copywriter:
Joel Kaplan
Copywriter:
Angie Ogburn
Information Architect:
Lina Urbain

Tags

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.