Creativity

Corona: The Corona Beach

With New York-based Big Spaceship handling digital duties, Corona's "Beach" site lets visitors explore a the sandy tropical Coronascape.

By clicking and dragging, users navigate around the blue-ski

Published on Apr 14, 2008

Editor's Pick

With New York-based Big Spaceship handling digital duties, Corona's "Beach" site lets visitors explore a the sandy tropical Coronascape.

By clicking and dragging, users navigate around the blue-skied beach area, draw in the sand, toss a Blackberry into the ocean, play bottle pipes. By matching the tones of the pipes or hurling the mobile device, one can also collect medallions to venture further into the site. Or, go offshore and traverse a lush island that includes vivid, downloadable HD spots.

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About

Credits

Date
Apr 14, 2008
Client:
Corona
Digital Agency:
Big Spaceship
Agency:
Cramer-Krasselt Chicago
Chief Creative Officer:
Marshall Ross
Group Creative Director:
Andrew Meyer
Creative Director:
Tom Lichtenheld
Creative Director:
Todd Crisman
Copywriter:
Andrei Chahine
Copywriter:
Andrew Gall
Art Director:
Vince Soliven
Art Director:
Ryan Stotts
Agency Producer:
Steve Callahan
Agency Producer:
Lori Talley

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