CP+B: P.INK

Tattoos for surgery patients, on Pinterest.

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Crispin, Porter & Bogusky's Boulder team has launched a Pinterest-based project that presents tattoos as a healing option for mastectomy patients. P.INK(www.p-ink.org) is a curated collection of design inspiration, artist links and support messages for women seeking creative tattoos post- breast cancer surgery. Users can share or pin their own stories, design ideas, and favorite artists.

The site was the brainchild of CP+B UX creative Noel Franus, whose sister-in-law, Molly Ortwein, appears in this video showcasing the project.

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About

Credits
Date
Feb 21, 2013
Agency:
Crispin Porter + Bogusky Boulder
Client:
CP+B
Creative:
Noel Franus
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