The Creativity Top 5: The Best Brand Ideas of the Week

Standout Moves from Gucci, Adidas, Hiscox, KFC and Hornbach

By Ann-Christine Diaz and Chen Wu. Published on Feb 23, 2018

Editor's Pick

In this week's roundup of the best creative ideas in marketing, Gucci stages a stylish protest recounting a historical Paris uprising, Adidas taps Pogba, Messi and Suarez to "direct" their own ads, home improvement brand Hornbach throws down a major challenge, insurer Hiscox's billboard reveals the harsh realities of cyberhacking and KFC gives a stellar response to its chicken screw-up.

Presented by Creativity Editor Ann-Christine Diaz. Title Design by Hue & Cry.

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Feb 23, 2018
Creativity Top 5

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