Dali Museum: Dali Hipstamatic

Surrealize your snapshots.

Published on

Editor's Pick

To promote the opening of the new building of the Salvador Dali Museum on January 1, 2011, Goodby, Siilverstein & Partners teamed up with photo app maker Hipstamatic on The Dali Museum Goodpack. The Hipstamatic supplement goes for $.99 on iTunes and lets users effect their everyday images with Dali-inspired surrealism.

All proceeds from the app will go to the Dali Museum. The promotion also features a contest. Filmmaker John Waters will select nine finalists from user-submitted Dali-fied images. Those will be projected onto the new Dali Museum Building in St. Petersburg, Florida on opening night and the Best of Show winner will be flown in for the big event.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Nov 05, 2010
Agency:
Goodby Silverstein & Partners
Client:
Dali Museum
Creative Director:
Lucas Buick
Director of Development:
Ryan Dorshorst
Director of Brand Strategy:
Gareth Kay
Art Director:
Brian Gunderson
Copywriter:
Jody Horn
Director of Digital Production:
Carey Head
Senior Interactive Producer:
Alex Burke
PR:
Christine O'Donnell
PR:
Mario Estrada
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age