Dell: Thomas, Creator of an Alternate Universe

Some imagination required.

Published on

Editor's Pick

We have been charmed by Y&R New York's delightful campaign for Dell, that eschews hardware and software to focus on the creative possibilities the company's products can offer you. Previously, we saw how it could help a little girl "fly," and help a young man create stars for his city-dwelling friend. Now, Furlined's Bjoern Ruehmann tells the quirky tale of Thomas, a district manager who enters a different world during his commute, thanks to the power of Dell technology and a little bit of imagination.

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About

Credits
Date
Feb 13, 2013
Agency:
Y&R New York
CCO:
Jim Elliott
Client:
Dell
Global Creative Director:
Jim Radosevic
CD/AD:
Fern Cohen
CD/Copywriter:
Margot Owett
Copywriter:
Bruce Jacobsen
EP:
Craig Jelniker
Assistant Producer:
Abby Bralove
EP Music:
Jessica Dierauer
Assistant Music Producer:
Rachel Rauch
Prod. Co.:
Furlined
Director:
Bjoern Ruehmann
Producer:
Leah Fleischmann
DOP:
Roman Vasyanov
Senior Executive Producer:
David Thorne
President:
Diane McArter
Editorial:
Work Post
VFX:
MPC
Category
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