A year after the launch of videogame Destiny, developers Activision and Bungie are reaching out to players with personalized trailers that highlight their own in-game achievements.
Destiny players who have reached level 20 or above can create their own 60-second trailer by visiting the Destiny website and inputting their PlayStation Network ID or Xbox Live Gamertag. The personalized videos are, naturally, designed for sharing on social networks and feature a special message from The Taken King, star of the title's next expansion game, Destiny: The Taken King, which launched today (September 15).
AKQA was the digital agency behind the project. Activision and Bungie recently released an action-packed spot, promoting the new game.