Why You Should, At All Costs, Avoid Running Out of Milk

Devondale Long Life Milk Campaign Stars Crazy Cat Lady, Glowing Girl

Editor's Pick

The creepiest cat lady ever stars in a new campaign for Devondale, an Aussie brand of long life milk, created out of DDB Melbourne. The ad features a lady with what appear to be hundreds of cats who she is exceptionally close to, with feeding time consisting of letting them slurp milk off her fingers while she sneaks in a sip or two of the beverage herself.

A second spot features a girl with an eerie glow about her that everyone seems to be noticing -- except her parents.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Sep 16, 2013
Agency:
DDB Melbourne
Client:
Devondale
Executive Creative Director:
Darren Spiller
Agency:
DDB Melbourne
Creative Director:
Simon Bagnasco
Sr. Copywriter:
Robbie Brammal
Sr. Art Director:
Anthony Hatton
Head of Broadcast:
Simon Thomas
Sr. Agency Producer:
Tuesday Picken
Production Company:
Prodigy Films
Director:
Tim Bullock
Producer:
Alice Grant
Executive Producer:
Jonathan Samway
DOP:
Germain McMicking
Editor:
Adam Wills
Grade & Online:
Method Studios
Grade:
Edel Rafferty
Online Edit:
Chris Betteridge
Nuke Compositor:
Dan Benjamin
Sound Design/Music:
Gusto Music
Sound Design/Music:
Colin Simkins
Media:
Carat Melbourne
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. View all Newsletters

Become a Member of Ad Age