When DISH dropped AMC from its lineup, the brand faced a horde of angry customers. With negative comments proliferating on its Facebook page, the company, along with agency Barton F. Graf 9000, went out on a turnaround mission, with over 24 web films featuring the kooky cast of the "Boston" commercials that were posted on Facebook and YouTube. Each film focused on a particular aspect of the new Fall television season, from excitement about zombies-- and the importance of adult diapers -- to "Modern Family."Check out five of the most popular videos to the right. The others are all available on YouTube.
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