Creativity

Breaking Free From the Office Doesn't Go So Well in This Tragicomic Banking Ad

A Cautionary Tale About Pensions From Norway's DNB

By Alexandra Jardine. Published on Nov 30, 2016

Editor's Pick

In the latest ad from Norway's DNB Bank, a middle-aged office worker decides to break free from the tyranny of corporate life and splurge his pension on a longed-for trip to Peru.

It's the kind of scenario we've seen before in ads; he suddenly goes berserk, throwing the contents of his desk on the floor, breaking doors and walls as he bursts out of the office and bewildering all his colleagues. Only, this time there's a (rather tragicomic) twist.

The spot, by Try/Apt in Oslo, was directed by Bacon's Bart Timmer.

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About

Credits

Date
Nov 30, 2016
Agency:
Try/Apt Oslo
Client:
DNB Bank
Director:
Bart Timmer
Executive Producer:
Magne Lyngner
DOP:
Marcel Zyskind
Colorist:
Jules Alary
Editor:
Jon Endre Mork
Sound Designer:
Adrian Aurelius

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