Dole Sparklers: Fruit With Fizz

Print and outdoor ads for Pepsi's new Dole Sparklers line of fruit drinks posed this challenge for BBDO/Toronto: "How do we tell people that we've carbonated fruit juice?" explains CD Ian MacKellar. "With bubbles, of course." Not

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Print and outdoor ads for Pepsi's new Dole Sparklers line of fruit drinks posed this challenge for BBDO/Toronto: "How do we tell people that we've carbonated fruit juice?" explains CD Ian MacKellar. "With bubbles, of course." Not just any bubbles, though
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About

Credits
Date
Sep 01, 2006
Chief Creative Officer:
Jack Neary
CD/Copywriter:
Ian MacKellar
Client:
Dole Sparklers
Agency:
BBDO Canada
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