Domino's Pizza: Ultimate Delivery Vehicle

A way to move pizza.

Published on

Editor's Pick

Ice-cream gets its own trucks, so why shouldn't pizza? Domino's, the inventor of the "spoodle," the heatwave bag, and the Pizza Tracker, is putting its thinking hat on and asking consumers to help design the Ultimate Delivery Vehicle, tailor made for pizzas. $50,000 is up for grabs. The campaign, created by Crispin Porter & Bogusky in partnership with Local Motors, has this trailer video, a dedicated site to submit ideas and will also launch a spot featuring CEO Patrick Doyle riding along for deliveries to solicit feedback. Our suggestion: Something like these scooters.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now


Aug 14, 2012
Crispin Porter + Bogusky
Domino's Pizza
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age