Doritos-Loving Dogs Win the Final 'Crash the Super Bowl' Contest

Spot by Jacob Chase Features Clever Canines

Published on

Editor's Pick

Proving that dogs are always a winner, whatever your brand, the winner in the last-ever Doritos 'Crash the Super Bowl' contest is a sweetly funny tale of a bunch of pups who are desperate to get their paws on some Doritos. They try every way possible to get into a supermarket and grab them, but their attempts are thwarted -- until they come up with a final, surreally ingenious solution.

The ad, directed by Jacob Chase from the U.S., was one of three finalists, one featuring a chip-eating fetus and another a Tinder-themed spot. "Crash the Super Bowl" ends its 10-year-run this year.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Feb 07, 2016
Client:
Doritos
Director:
Jacob Chase
Tags
Genre
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age