Creativity

Dr Pepper: LL Cool J

In this spot -- which was filmed before the October 30 murder of Jam Master Jay -- LL Cool J pays tribute to hip-hop pioneers RUN DMC.

Published on Jan 15, 2003

Editor's Pick

In this spot -- which was filmed before the October 30 murder of Jam Master Jay -- LL Cool J pays tribute to hip-hop pioneers RUN DMC.

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About

Credits

Date
Jan 15, 2003
Agency:
Young & Rubicam New York
Director:
Paul Hunter
Lyrics:
Harold Kaplan
Agency Producer:
Rich Rosenthal
Senior Copywriter:
Harold Kaplan
Art Director:
Sacha Moser
Music Producer:
Josh Rabinowitz
Executive Creative Director:
Jim Ferguson
Editor:
Adam Pertofsky
Production Company:
HSI Productions
Editorial Company:
Rock Paper Scissors
Client:
Dr Pepper

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