Household goods manufacturers are forever coming up with ways to make vacuuming less noisy. You can vacuum listening to your iPod, or buy a super-quiet model. But this is surely the most interesting one we've seen yet. In Japan, Electrolux and agency TBWA/Hakuhudo has come up with a special edition vacuum cleaner called "Ergothree Play" that plays music while it cleans.
The ergothree play is a special model equipped with sensors inside its nozzle that detect dusts as it vacuums, playing notes as it rhythmically sucks up particles. Electrolux hired four dancers to put on a special musical performance which will feature in a TV commercial. The first 5,000 users to share the video on Facebook or Twitter can receive limited-edition downloads of the ergothree song.
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