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Swedish insurance brand crowdsources an Instagram collage.

ERV and Deportivo encourage amateur photographers to upload their snaps.

Editor's Pick

To celebrate amateur travel photography, Swedish insurance company ERV and agency Deportivo are creating a crowdsourced Instagram photo collage. Visitors go to the website and sign in with Instagram to add their own photos. As the collage grows, there will be a competition to guess what city it is depicting and win a plane ticket to the city in question.

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About

Credits
Date
Mar 11, 2013
Agency:
Deportivo
Chief Creative Officer:
Stefan Ronge
Client:
ERV
Creative Director:
Marten Hedbom
Copywriter:
Aaron Levander
Digital Art Director:
Arvid Dyfvermark
Project Manager:
Elsa Lantz
Copywriter:
Helena Ohman
Digital Director:
Anders Hallen
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