ESPN: Swedish Chef

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Wieden + Kennedy New York team up with a member of the Muppet family for the latest execution in the "This is Sportscenter" campaign. Directed by O Positive's David Shane, the spot features NY Rangers goalkeeper Henrik Lundqvist, whose linguistic abilities are called upon when the cafeteria in Bristol hires a new chef.

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About

Credits
Date
Jan 21, 2013
Agency:
Wieden & Kennedy New York
CD:
Brandon Henderson
Client:
ESPN
CD:
Stuart Jennings
Copywriter:
Nick Kaplan
Art Director:
Jeff Dryer
Executive Producer:
Temma Shoaf
Executive Creative Director:
Ian Reichenthal
Executive Creative Director:
Scott Vitrone
Head of Content Production:
Lora Schulson
Prod. Co.:
O Positive
Director:
David Shane
EP:
Ralph Laucella
EP:
Marc Grill
DOP:
Dave Morabito
Editor:
Joint Editorial
VFX:
The Mill
Mix:
Heard City
Mix:
Phil Loeb
EP:
Gloria Pitagorsky
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