Creativity

ESPN/Nissan: Heisman House -- Tour

It's baaaack.

Published on Aug 31, 2012

Editor's Pick

ESPN and Nissan's "Heisman House" -- where football players from the Heisman brotherhood live in a house and are taped, Big Brother-style -- is back for round two. The House -- which is fictional, by the way -- has in this year's lineup players including Robert Griffith III (who you can see being given a little tour in the video here), Mark Ingram, Archie Friggin, Ron Dayne, Ricky Williams, Desmond Howard Charles Woodson (Michigan), Eddie George, Marcus Allen, Matt Leinart and Herschel Walker. TBWA/Chiat/Day worked on the creative.

Fans can submit their own vote for the next Heisman Trophy winner on a site, and also take a virtual tour of the house, watch interviews and behind the scenes action. The "garage" in the house also has a bunch of Nissan's latest models, in case you're into that sort of thing, which we're sure Nissan hopes you are. Check out all the other spots on YouTube.

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About

Credits

Date
Aug 31, 2012
Agency:
TBWA/Chiat/Day
Client:
ESPN/Nissan

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