Esurance Tells You When to Gas Up Your Car by Predicting Prices

Fuelcaster Tool Will Forecast Prices Rises And Falls In Local Gas Stations

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Esurance has developed a mobile optimized site, Fuelcaster, that helps consumers save money on gas by predicting whether gas prices will rise or fall. Developed by Deutsch L.A.'s group, Fuelcaster asks users to enter a ZIP Code and will then display a "buy" or "wait" recommendation. It also displays the lowest current prices of up to 10 gas stations in the surrounding area, and users can save a list of their three favorite locations by bookmarking the site.

Deutsch L.A.'s group is the same lab that developed cool, innovative products for popcorn brand Pop Secret, including a dongle that emits the smell of buttered popcorn as you play a game on your phone.

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Feb 24, 2014
Deutsch - L.A.
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