Bryan Cranston Reprises Walter White Character in Esurance Big Game Ad

Published on

Editor's Pick

"Breaking Bad" lead character Walter White, played by Bryan Cranston, lives on in this Super Bowl ad for Esurance, where he hijacks the position of a local pharmacist named Greg to become "Sorta Greg." Basically, it's promoting the idea that Esurance caters specifically to its customers needs, not in a sorta kind of way.

Mr. Cranston's co-star Aaron Paul also made his own appearance in the game, doing a voiceover for a Weight Watchers ad that made parallels between food and drug addiction.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now


Jan 01, 2015
Leo Burnett Chicago
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age