Creativity

ETrade: Fatherhood -- Super Bowl XLVI

Baby's back!

Published on Feb 02, 2012

Editor's Pick

Grey New York reprises the baby in its Super Bowl 2012 commercial -- except this time, he's giving advice to his harried father who just had another baby.

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About

Credits

Date
Feb 02, 2012
Agency:
Grey New York
Art Director:
Kimberly Kietz
Client:
ETrade
Art Director:
Zack Menna
Art Director:
Doug Fallon
Asst. Producer:
Suzie Rosenthal
Business Manager:
Merry DePhillips
Casting:
Nina Pratt
Chief Creative Officer:
Tor Myhren
Cinematographer:
Will Rexer
Client Consultant:
John Clarkson
Copywriter:
Rich Singer
Copywriter:
Pete Holmes
Copywriter:
John Clarkson
Copywriter:
Jeff Vinick
Copywriter:
Steve Fogel
Creative Director:
Eric Segal
Director:
Tim Abshire
Director of Broadcast Production:
Bennett McCarroll
Editorial:
Vision Post
Editor:
Alex Cohan
Asst. Editor:
Jackie Helfgott
Exec Producer:
Gray Hirschfield
Line Producer:
Lindsay Brzowski
Mix Vision Post:
Dante Desole
Mix Vision Post:
Matt Baker
Music Producer:
Zachary Pollakoff
Music:
Marmoset Music
Exec. Producer:
Jeff Sommar
Executive Producer:
Joby Bamhart
Project Manager:
Lia Armatas
Special Effects:
The Mill
Executive Producer:
Jared Yeater
On Set VFX Supervisor:
Danny Morris
Lead Compositor:
Keith Sullivan
Lead Compositor:
Tony Robbins
Colorist:
Fergus McCall
Telecine Producer:
Claudia Guevara
Compositor:
John Ciampa
Compositor:
Mario Caserta
Compositor:
Randy McEntee
Assistant Compositor:
Randy Krueger
Assistant Compositor:
Brendan Oneil
Assistant Compositor:
Jade Kim
Assistant Compositor:
Dusty Diller
Assistant Compositor:
Patrick Mahoney
Element Shoots:
Jared Auslander
Element Shoots:
Darnell Laval
Element Shoots:
EndTag
Creative Director:
Jeff Stevens
End Tag Animator:
Eugene Kolb
Prod. Co.:
Rabbit Content
DOP:
William Rexer
Exec. Producer:
Douglas Howell
Producer:
Zac Zimmerman

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