Evian Puts Your Wimbledon Tweets Into Song

Brand Creates Vines for Twitter Users Watching the Tennis

Published on

Editor's Pick

Evian is asking Wimbledon fans to tweet it today-- and the brand will respond in song. For the best tweets it receives hasthtagged #let's play, the brand will release a Vine video of acapella group Vive Vocals singing the tweet. The activity, created by We Are Social, follows on from last week's branded music video featuring the singers Rizzle Kicks and Maria Sharapova.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now


Jun 30, 2014
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. View all Newsletters

Become a Member of Ad Age