Creativity

Dildos Fight Gun Violence in Seriously Funny New Ad

Published on Jun 26, 2014

Editor's Pick

Taking a serious tone is the traditional tack most use in PSAs fighting gun violence, as evident in award-winning efforts like Unload Your 401K out of Grey New York for States United to Prevent Gun Violence. But gun safety organization Evolve and McCann New York use a lighthearted approach to address the issue in this hilarious ad directed by David Kerr showing kids having a ball with other "forbidden" household objects.

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About

Credits

Date
Jun 26, 2014
Agency:
McCann New York
Client:
Evolve
Global Creative Chairman:
Rob Reilly
Chief Creative Officer:
Sean Bryan
Chief Creative Officer:
Tom Murphy
Group Creative Director:
Zach Holliday
Group Creative Director:
Josh Greenspan
Senior Art Director:
Ferdinand Daniele
Senior Copywriter:
Tom Weingard
Producer:
Bridget Pierce
Music Producer:
Michael Ladman
Production Company:
Private School Entertainment
Director:
David Kerr
Director of Photography:
Julian Whatley
Editor:
Michael Dart Wadsworth
Editorial Company:
Final Cut
Mix Studio:
Final Cut

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