Creativity

Watch Friends Get Into an Animated Facebook Food Fight

Wieden & Kennedy Creates Second Spot for Messenger App

Published on Nov 18, 2014

Editor's Pick

Facebook teams up with Wieden & Kennedy once more, for the latest installment of the Say Anything Better Messenger brand campaign. This time, animation helps a group of friends interact just as they would using the social platform's messaging app -- pictures are shared, stickers are sent and they all get a thumbs-up.

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Credits

Date
Nov 18, 2014
Agency:
Wieden & Kennedy
Client:
Facebook
Head of Consumer & Brand Marketing:
Rebecca Van Dyck
Executive Creative Director:
Scott Trattner
Director of Marketing Communications:
Jennifer Henry
Brand Strategy:
Sheila Thompson
Brand Marketing Manager:
Brandon McGraw
Product Marketing Manager:
Jessica Lee
Product Designer:
Mac Tyler
Creative Director:
Stuart Harkness
Creative Director:
Max Stinson
Design Director:
Guy Featherstone
Copywriter:
Matt Skibiak
Producer:
Julia Lafferty
Producer:
Kirsten Acheson
Strategic Planning:
Britton Taylor
Strategic Planning:
Lizzie Hanner
Media Planning:
John Rowan
Communications Planner:
Stephanie Ehui
Account Team:
John Rowe
Account Team:
Dave Hubbard
Account Team:
Anya Wachtel
Business Affairs:
Cynthia Valenti
Business Affairs:
Cindy Lewellen
Project Management:
Christina Kim
Executive Creative Director:
Joe Staples
Executive Creative Director:
Mark Fitzloff
Head of Production:
Ben Grylewicz
Production Company:
1st Ave Machine
Director:
Aaron Duffy
Partner/Executive Producer:
Sam Penfield
Executive Producer:
Melinda Nugent
Post Producer:
Malu Rodriguez
Animation Director:
Martin Allais
Cel Animation:
Lizzi Akana
Cel Animation:
Masayoshi Nakamura
Cel Animation:
Barbara Benas
Cel Animation:
Katie Cropper Klein
Cel Animation:
Leah Shore
Cel Animation:
Tim Beckhardt
3D Animation:
Tyler Hurd
3D Animation:
Chris Green
3D Animation:
Christopher Riemann
3D Animation:
Chris Russo
3D Modeling:
Garret Norlin
3D Modeling:
Eric Xu
3D Modeling:
Jerry Chow
Editor:
Nate Buchik
Editor:
Jonathan Vitagliano
Editor:
Chelsey Blackmon
Compositor:
Eric Conception
Compositor:
Beryl Chen
Compositor:
Tiffany Chung
Compositor:
Matt St. Leger
Visual Effects Supervisor:
John Loughlin
Color Grading:
Ricart & Co.
Choreography:
Keith Young
Line Producer:
Nanette Williams
Director of Photography:
Will Rexer
On-Set Visual Effects Supervisor:
Keith Young
On-Set Visual Effects Supervisor:
Jose Ortiz
Music Supervision:
Andrew Charles Kahn
Sound Design:
Henryboy
Sound Designer:
Bill Chesley
Producer:
Kate Gibson
Mix Company:
Sound Lounge
Mixer:
Chris Afzal
Mix:
Mike Gullo
Song:
"Deceptacon" by Le Tigre
Producer:
Nanette Nelms
Associate Producer:
Christina Jang
Production Supervisor:
Tamika Miller
Commercial Production Coordinator:
Sophia Solomon
1st Assistant Director:
David Betances
2nd Assistant Director:
Erek Mateo
Director's Assistant:
Edward Choi
Postproduction Executive Producer:
Garrett Braren
Head of Production:
Lisanne McDonald
Storyboard:
Chris Butzer

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