Creativity

Mark Zuckerberg's Boring Presentation Great Excuse to Use Facebook Home

Web-only film for 'Home' features Facebook founder's snoozer talk

Published on Apr 15, 2013

Editor's Pick

You already use Facebook to completely disconnect from the life you're actually living in favor of checking out your friend's vacation photos. Now, Wieden & Kennedy Portland and director Ulf Johansson encourage you to take that habit and run with it, with a web-only film showing Mark Zuckerberg giving a pep talk to his product team.

Fredrik Bond directed Facebook's first TV ad, which showed how a guy made his flight much more exciting with "Home," which debuted earlier this month. The agency also launched a new spot showing how the phone platform can help you make a family dinner more interesting.

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Credits

Date
Apr 15, 2013
Agency:
Wieden + Kennedy Portland
Client:
Facebook
Creative Director:
Chris Groom
Creative Director:
Stuart Harkness
Writer:
Stuart Harkness
Art Director:
Chris Groom
Producer:
Jennifer Fiske
Producer:
Andres Murillo
ECD/Production:
Susan Hoffman
ECD/Production:
Joe Staples
Head of Production:
Ben Grylewicz
Production Company:
Smith & Jones
Director:
Ulf Johansson
Executive Producer:
Philippa Smith
Line Producer:
Megan Moore
Director of Photography:
Andrzej Sekula
Editorial:
Joint
Visual Effects:
The Mill - LA
Animation:
W+K Motion
Music and Sound Company:
Stimmung
Mix:
Lime Studios

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