A Farmers Insurance Agent Explains How Brand's Real-Life Claims Are as Outrageous as Its Advertising

They Really Do Know From Experience

By Ann-Christine Diaz. Published on May 10, 2016

Editor's Pick

Truth can be much more colorful than fiction, as you'll see in this internal video from Farmers Insurance starring a real-life agent. In it, the Farmers representative goes on to recount a real-life claim, which involved a family who absent-mindedly left a cake on the stove. It all might have been fine because the stove was turned off -- but then the dog started to go after the goodies.

The scenario formed the groundwork of the brand's spot starring JK Simmons, which tells the story in a more bombastic, Hollywood style -- and with pizza instead.

For more outrageous insurance tales, check out Farmers' Hall of Claims website.

Rate this Ad

You must be registered to rate this ad.
Please or Register Now


May 10, 2016
Farmers Insurance

Need a credit fix? Contact the Creativity Editors

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.