Ferrari North America: State of the Art

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Our solution was to show the car in a new light positioning the California T as a work of art within the overall idea: "State of the Art."
May 30, 2014
Associate Creative Director:
David Rosenberg
Ferrari North America
Worldwide Chief Creative Officer:
Gaston Legorburu
Carlos Cabrera
VP, Executive Creative Director:
Christian Waitzinger
Sr. Account Director:
Dale Pabst
Creative Director:
Kieron Leppard
Sr. Art Director:
Jack Butcher
Art Director:
Radu Becus
JJ Lim
Associate Media Director:
Peter Colapietro
Social Strategist:
Sung Kim
Program Manager:
Isabel Kirsch
Account Supervisor:
David Prince
Interactive Producer:
Noelle Sierchio
Associate Program Manager:
Daniel Benetti
Technology Manager:
Alex Leon
Interactive Developer:
Agustin Silva
Interactive Developer:
Charleton Ochoa
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