Watch James Harden Sing 'I'm a Little Teapot' in Foot Locker's Tweet Challenge

NBA Star Also Gets to Prank Call a Teammate

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A few weeks ago, Foot Locker asked James Harden to submit himself to the commands of fans with a game called PlayMyTweet. The idea was, Houston Rockets player Harden would shoot balls on which fans' outrageous requests, via tweet, had been printed: if he missed any, he had to carry them out.

The event, devised by BBDO, finally took place last week, and here you can see Harden subject himself to such ignominities as wearing a clown's nose while riding a tricycle and eating an ice cream cone and singing "I'm a little teapot" with all the actions. He also gets to prank-call a teammate and buy someone a car.

Of course, Harden also gets some worthy requests (like putting on a party for veterans, or meeting a fan's kid) which luckily he fulfills, whether or not he misses the hoop.

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About

Credits
Date
Oct 09, 2015
Agency:
BBDO New York
Chief Creative Officer, Worldwide:
David Lubars
Client:
Foot Locker
Chief Creative Officer, New York:
Greg Hahn
Executive Creative Director:
Chris Beresford-Hill
Executive Creative Director:
Dan Lucey
Art Director:
Martins Zelcs
Copywriter:
Bryan Stokely
Director of Integrated Production:
David Rolfe
Associate Director of Digital Production:
Joe Croson
Event Producer:
Olivia Boutcher
Interactive Producer:
Eric Bloom
Projects Lead:
Michael Gentile
Director:
Janelle Van Wonderen
Account Manager:
Nick Robbins
Assistant Account Executive:
Samuel Henderson
Senior Digital Strategist:
Rhys Hillman
Production Company:
The Kitchen
Director:
Lawrence Chen
DP/1st Cam:
Jon Chen
Live Event Editor:
Keith Vogelsong
Executive Producer:
Renee Haar
Line Producer:
Jonathan Hsu
Editorial Executive Producer:
Sasha Hirschfeld
Editorial Executive Producer:
Mackenzie Cutler
Editor:
Nick Divers
Editor:
Mackenzie Cutler
Music Composition:
Cameron Thompkins

See more credits

Tags
Category
Industry
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