The daily updated UK comedy, which was initially plotted and drafted by Coogan and creative partner Henry Normal, follows the travails of Dawn and Ian, the offspring of a virtuous sperm donor who are on a quest throughout Europe to find the rest of their two-dozen-plus ilk. The homepage itself hosts the episodes, where viewers can comment on blogs with their ideas and reactions. Additionally, they can head to social networking stalwarts MySpace, Flickr, Twitter and Facebook to access storylines and character details.
With the conclusion resting on public input, it's difficult to tell when the Joneses will finish their mission. In the meantime, it's just satisfying to be in on the conversation.