Fruit Burst: When Will the Fruit Burst

A giant strawberry-shaped balloon full of Fruit Bursts candy will inflate over the course of one month, until it's punctured by the adjacent giant push pin. You can go Published on

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A giant strawberry-shaped balloon full of Fruit Bursts candy will inflate over the course of one month, until it's punctured by the adjacent giant push pin. You can go online to watch live video of the billboard and make predictions for when the balloon will pop and shower all below with candy. As if free candy weren't enough, the person who guesses the burst day correctly will win $5,000.

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About

Credits
Date
Oct 22, 2008
Client:
Fruit Burst
Agency:
DDB New Zealand
Executive Creative Director:
Toby Talbot
Copywriter:
Christie Cooper
Art Director:
James Conner
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Category
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