Fruit Snacks: Jimmy Fallon's Emmy


Published on Sep 25, 2012

Editor's Pick

After Jimmy Fallon invited Nancy Pelosi to help him settle the question of Fruit Roll Ups vs. Fruit by the Foot, Saatchi NY and Fruitsnacks sent him a delicious looking Fruitsnacks Emmy: "Best Fake Consumer Reports Featuring A Comparison Between Fruit By the Foot and Fruit Roll Ups/Best Use Of A Democratic House Leader To Showcase A Fruit-Infused Product." Smart idea, since Fallon took a pic and put it up on Instagram, earning some love for Fruitsnacks.

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Sep 25, 2012
Saatchi & Saatchi New York
Chief Creative Officer:
Con Williamson
Fruit Snacks
Creative Director:
Alex Lea
Creative Director:
Justin Ebert

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