Creativity

Fuse: Reprogram

Fuse has a new copy-intensive poster series that, at first glance, seems rather esoteric for a demo of semi-literates with the collective attention span of a gnat. But when you actually try to read them, you realize they're composed of wordbites that

Published on Apr 07, 2005

Editor's Pick

Fuse has a new copy-intensive poster series that, at first glance, seems rather esoteric for a demo of semi-literates with the collective attention span of a gnat. But when you actually try to read them, you realize they're composed of wordbites that are perfect for today's ADD-addled youth market. "It's not classic long copy in the 'David Ogilvy linear persuasion' sense

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Apr 07, 2005
Client:
Fuse
Creative Director:
Jason Gaboriau
Creative:
Jason Gaboriau
Creative:
Kristin Rumble
Creative:
Doug Cameron
Agency:
Amalgamated

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.